Cybersecurity can be overwhelming, with so many 'must-dos' and conflicting advice. But don't worry, we're here to help you cut through the noise and focus on what's truly important for your business.

Our approach is to educate the community on cybersecurity, so you can make informed decisions. Check out our 5 Top Cybersecurity Threats: An Executive's Guide for a quick and easy breakdown of the threats your business faces and how to address them.

Once you know which cybersecurity layers are recommended and why, it's important to consider three primary factors when choosing the right fit: effectiveness, user impact, and price. Let's take a closer look at each of these.

Effectiveness

This is the most important factor to consider. Is the cybersecurity layer effective at doing what it claims to do? For example, is the spam filtering service catching spam? If so, at what rate?

Here's a good example: Microsoft 365 has built-in spam filtering, so why would a business invest in an additional spam filter? The answer is effectiveness. The built-in spam filtering does stop some spam, but not at a rate that your IT provider is comfortable with. That's why they recommend an additional layer of protection. It's not to sell another service; it's to protect your business.

We go through a standard checklist and review process for every recommended layer to ensure they are effective in the current environment. And because cybersecurity changes quickly, we continuously repeat this process to ensure our recommendations are up-to-date.

User Productivity

This issue is often overlooked, but it's crucial. What's the point of being hyper-secure if it causes so many roadblocks that it slows your users down and ultimately costs more money than not having the layers in place at all?

A good IT provider must evaluate the user impact. However, this is often not the case. They may default to saying, 'This is the only way to be completely safe!' but that's just not true. Our clients are not impacted by constant roadblocks and are just as secure as businesses that may have a less thoughtful MSP.

In some cases, there is no way around this issue. For instance, multi-factor authentication is a layer that requires a second form of authentication or 'login' to gain access to an account. This can be cumbersome for the end user, but it's an important layer. So, we identify ways to make it easier, such as using an authenticator app or designating safe devices.

User impact is huge, and if you're feeling the pain of an IT provider that hasn't considered this, please reach out to us today. We can help you work securely and efficiently.

Price

Pricing is another area that many IT providers tend to avoid discussing. But we cater to small and medium-sized businesses, so ensuring that our clients can afford our recommendations is crucial. When selecting the best cybersecurity package for our clients, we consider price alongside other factors to ensure widespread adoption for their protection.

However, this doesn't mean compromising on security! Often, higher price points are associated with additional reporting capabilities, extensive customization options, and accommodating larger numbers of users. Leveraging economies of scale allows us to offer enterprise-level security at competitive rates.

Conclusion

Thank you for taking the time to read this. Your dedication to understanding cybersecurity shows a serious commitment to protecting your business. If you're eager to learn more, explore our 5 Top Cybersecurity Threats: An Executives Guide and feel free to reach out to our team.

We would gladly offer a complimentary cybersecurity evaluation for your business, reviewing these three critical factors to ensure you're in the best possible position.

Contact us today at iMediatech.com